Interview with Motorola’s Sustainability Director

Bill Olson, Director Office of Sustainability and Stewardship, Motorola will be presenting at the upcoming Corporate Climate Regulation event this October 27-28 in Chicago.

60-Second Interview

What are the latest updates to Motorola’s GHG management strategy?

We have launched a strategy to reduce the climate impact of our operations, products and supply chain.
For our operations, we have set absolute and normalized goals to:

• Reduce our greenhouse gas emissions from our operations by 15 percent per million dollars of sales by 2010, compared with 2005
• Reduce our absolute greenhouse gas emissions by 6 percent by 2010, compared with 2000 to meet our Chicago Climate Exchange commitment

We will achieve these reductions by:

• Improving energy management at our operations
• Using more renewable energy

For our products, we are assessing the lifecycle climate impacts of our products to help us understand relative impacts across product lines and within each product category, which will help us focus our efforts where the biggest impacts can be made. We are also making our products more energy efficient and developing alternative energy sources to power our products, and constantly seeking opportunities to develop products that will contribute to the low carbon economy. An example of a product that was designed with climate change in mind is the Moto W233 Renew http://www.motorola.com/renew, which has best-in-class talk time, the most energy efficient charger on the market, and earned CarbonFree® Product Certification, the first on the market, after an extensive product life-cycle assessment.

In terms of supply chain, our long-term goal is to measure and reduce the climate impact of our supply chain. We are working with the Global e-Sustainability Initiative, an industry collaboration, to develop a method to measure supplier emissions.

Will you be reviewing your GHG management in preparation for mandatory cap-and-trade?

Because Motorola does not generate a high level of GHG emissions, we don’t currently anticipate being covered by the proposed mandatory cap-and-trade scheme. If that should change, we are confident that our experience as a founding member of the voluntary, but legally binding Chicago Climate Exchange cap-and-trade system will serve us well should we be covered. Independent of regulation, we will continue to drive our voluntary efforts to help contribute to reducing our climate change impacts and to developing products that contribute to a low carbon economy.

What are you most interested in hearing about at Corporate Climate Regulation?

We are interested in hearing about how the Information and Communications Technology sector and other sectors are developing products that will contribute to a low carbon economy in light of the future regulatory environment.

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