10 Marketing Sustainability Strategies in an Uncertain Economy

 

This week, amongst the three new speakers confirmed for the Action for a Sustainable America – Seattle is Marty MacDonald, the creative director  from brand communications agency Egg. We are always pleased to find speakers that blog and on the Egg blog  Marty’s team just posted number seven in a really excellent series of posts based from a discussion paper of the same name  – 10 Marketing Sustainability Strategies in an Uncertain Economy.

 

Also confirmed this week is another CEO to add to the growing list. Dave Williams, the CEO of ShoreBank Pacific – a commecial bank committed to environmental sustainable community development. Dave will be speaking about the capital issues involved with sutainability strategies.

 

Tony Kingsbury, the executive in residence at the Sustainable Products and Solutions Program, Haas School of Business at UC Berkeley, has also joined the speaker line-up for ASA-Seattle.  With 24 years experience with Dow Chemical Tony is a recognized expert on global sustainability, environmentally preferred purchasing, life cycle thinking, plastics and chemical environmental issues and public policy. 

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Explore posts in the same categories: ASA Seattle, ASA Series

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